How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 29.06.2025 09:26
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Product
Good marketing is doing this well.
Perception
Place
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Price
Rangers Option Kumar Rocker - MLB Trade Rumors
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Processes
People
PS5 has a huge price advantage over Xbox and Switch 2 right now - Eurogamer